Project 88 ● Discover Taiwan Through Coffee

Coffee is the medium.
Taiwan is the story.

Project 88 is getting to know the roasters, farmers, and cafés shaping Taiwan's specialty coffee culture — and sharing what we learn along the way.

See Who We’re Learning From

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01 — Why Taiwan? ●

An island that treats coffee as craft.

Most people know Taiwan for bubble tea, night markets, and semiconductors. Fewer know it as one of the most quietly sophisticated coffee cultures on earth.

Taipei alone holds thousands of cafés — many of them intimate, owner-run rooms where the person pulling your shot sourced the beans, roasted them, and can tell you the name of the farmer. World Barista and Brewers Cup champions run neighborhood shops here. High in the mountains of Alishan, farmers grow some of the rarest specialty coffee in Asia on misty slopes once known only for tea.

It is a culture built on patience, precision, and hospitality — and almost none of it has crossed the Pacific. Project 88 exists to change that, one roaster at a time.

15,000+
Cafés across the island
1,200m
Elevation of Alishan's coffee farms
Nº1
Home of world champion baristas & roasters

02 — Featured Roasters ●

The people shaping
Taiwan's coffee culture.

Our Taiwan roaster watchlist — the people and rooms we admire most, and hope to feature. First profiles are in progress.

Taipei · 台北

Simple Kaffa

Founded by World Barista Champion Berg Wu — the precise, elegant coffee that put Taiwan on the world stage.

First feature coming soon

Taipei · 台北

Fika Fika Cafe

James Chen's Nordic-influenced light roasts — clarity, sweetness, and a room as calm as the cup.

First feature coming soon

Taipei · 台北

VWI by CHADWANG

World Brewers Cup champion Chad Wang's studio of obsessive detail — from water chemistry to the final pour.

First feature coming soon

Taichung · 台中

Coffee Stopover

A Taichung original roasting with quiet confidence — and designing signature blends for cafés across the island.

First feature coming soon

03 — What’s Ahead ●

The first release
will come in time.

We’re building relationships with Taiwan’s most exceptional roasters first. A curated coffee collection will exist once the right relationship does — a small release, fresh off the roast, carrying a roaster’s story rather than just their beans.

Follow the Journey

04 — Our Story ●

A bridge between
two homes, named 88.

Project 88 began with my parents, who immigrated to Los Angeles from Taiwan — carrying the island's hospitality, patience, and craft into everything they built here.

In Chinese culture, the number eight (八) carries prosperity and good fortune. Doubled, it is a wish made twice: for the place we come from, and the place we call home.

People already love Taiwan for its food, its tea, its night markets. We're here to introduce the next chapter: one of the world's great coffee cultures — one café, one roaster, one cup at a time.

Project 88 is in its first year — we expect this to take time, and we’re building it that way on purpose.

Tea terraces in Taiwan's high mountains
八
Eight — prosperity & fortune
八八
Doubled — a wish made twice
Coffee is the medium.
Taiwan is the story.

05 — Join the First Circle ●

Join the First Circle.

Join the first list for Taiwanese coffee drops, roaster stories, behind-the-scenes sourcing notes, and launch updates.

One thoughtful letter at a time. No noise, ever.

謝謝 — thank you for joining Project 88. You'll receive updates as we prepare our first Taiwanese coffee release.